Robert Dewey shocked by hectic world | GJSentinel.com | This would make an EXCELLENT TV series, no?

Robert Dewey shocked by hectic world | GJSentinel.com

Instead of ANOTHER relatively points reality tv show, would not comparing and contrasting a person wrongly convicted of a crime before they went into prison, and 17 years later when they got out, make for a terrific new television series?  

What an incredible time shift that would be. And guess who could be the consultant? 


Mr. Robert Dewey of course.

Please Download the Chase Bank Protest Protest Flyer for FREE, and then all that needs to be done is just give a few copies out, it is really that simple.

Clay Aiken, the New Captain Kirk of Celebrity Apprentice Star Trek?

I like the original Star Trek Series, I wish they had made 150 of them instead of the 79 that were made. I like everything about the original Star Trek. 

Someone once made fun of some Captain Kirk's grimaces, and that slightly ruined his character for me, but not that much, I still like the Captain James T. Kirk character played by William Shatner.

However, I'd love to see a remake of the original Star Trek series. The special effects were not over done as I feel they were in later Star Trek spin off series and I would love to see more old school special effects if the Celebrity Apprentice Star Trek ever actually made it to screen.

Watching Clay Aiken on the 2012 Celebrity Apprentice, especially the opening sequence of the final episode, Part I, that aired on Mothers day, 2012, it just suddenly clicked to AlexLOGIC that Clay Aiken would make a terrific Captain Kirk.  

 Meet the new William Shatner, Clay Aiken.

Many of the 2012 Celebrity Apprentices would work well as the officers of an original Celebrity Apprentice Star Trek remake.

 Chief Engineer, Scotty, aka Penn Jillette

 Uhura, Aubrey O'Day

 The head of the Star Trek Federation, aka Donald Trump

 James T. Kirk's favorite on board vixen, Dayana Mendoza

 Star Trek Veterinarian Tia Carrere (ok, there wasn't a veterinarian on the original Star Trek, but there should be for the new version).

Donald Trump, lobbying hard for that head of the federation position. 

 Star Trek chief Litigator/negotiator(a new position), Lisa Lampanelli 

Meet Spock, Adam Carolla, flare that eyebrow, Adam.

Aresenio Hall, Possibly Chekov's or Sulu's position.

George Takei, playing himself from the original Star Trek and having accidently been age accelerated on the planet dosomar, has now been frozen to preserve his remaining years and is only thawed out when his experience is essential to saving the Enterprise or solving a crisis, sometimes votes are taken on whether or not George is "Thaw worthy."

Lou Ferrigno, ready willing and able to lift or throw anything at anytime, whether appropriate or not. 

There you have it, the Star Trek Celebrity Apprentice, courtesy of AlexLOGIC.  (Will add photo links to the originating websites over the next couple of days).

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How Major League Baseball could fix their suspension rules when it comes to starting pitchers.

When a starting pitcher is suspended for five games, in many instances it really isn't that big of a deal from a scheduling point of view because the suspended pitcher only starts once every five games anyways. Many times the starting pitcher will appeal the suspension until they pitch again, then accept the suspension right after their start so they barely miss a start.

AlexLOGIC suggests that instead of suspending a pitcher for a certain number of games, the pitcher should be suspended after a certain number of pitches into their next start.

The number of pitches should not be known to the pitcher, just that it will be within a certain range. So depending on the severity of the suspension, the pitcher could be told their suspension will occur somewhere between pitch 50 to pitch 75, or pitches 25 to 50, or 10 to 25 for really serious suspensions .

And, the starting pitcher has to start the game, they can't be brought in as a reliever to try and get around the pitch count suspension. While this idea would probably never be approved of by the players union, it would make the suspension be more of a public issue and could lead to less suspensionable offenses in the future.

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Ray Romano | Ray Romano's Axed Show Wins Tv Award | Contactmusic

Ray Romano | Ray Romano's Axed Show Wins Tv Award | Contactmusic

Basically, all the axed shows, (MOACA) or award shows that uses axes (Rescue Me), or have a battleaxe running the show (Harry's Law, ok just trying to be funny) got awards.

So if you want to win a television award, use an axe, or have your show die trying.

The FIRM, NBC's best show, buried on Saturday Night.

(Edit update: May 14, 2012, 10:27pm)  lol, Harry's Law, the second best rated show on NBC, has also been canceled. Meanwhile, NBC keeps piling on new music based and reality based shows, culminating in reality based music shows. gasp)


A funny thing happened to NBC at the beginning of the 2012 fall season. 30 Rock was not ready to roll at the beginning of the  new season because of Tina Fey's pregnancy and "The Office" no longer had lead actor Steve Carrel anchoring the show.

So CBS swooped in and did two incredibly smart things. First, CBS counter programmed NBC with a new show called Person of Interest at 9 PM on Thursday nights, and the opening scene of the first show was a terrific reincarnation of Clint Eastwood's Sudden Impact "Make my Day" scene.

What's not to like about a grudging super hero who just wants to be left alone, but, if bothered, will make the day memorable for several subway punks who were asking for it. The second thing CBS did was cancel "How to be a Gentleman" after only two episodes."

As an aside, How to be a Gentleman, in AlexLOGIC's opinion, was doomed to failure because Kevin Dillion's character was far too prominent. The promo trailer was just awful as well. What is really so funny about a guy punching another guy in the gut?

Dillion's character should have been more of a shadowy figure who seems to come out of nowhere to make the main character's life, miserable. Instead, the show created an allegedly Funny Bully who actually punches people. 

Really?

So CBS did the incredibly intelligent thing and after only two airings of How to be a Gentleman on Thursday nights moved the show to Saturday nights, (where most television shows go to die). Then after one more airing on Saturday, HTBAG went off of their schedule entirely.

CBS then ran consecutive episodes of the Big Bang Theory every Thursday before Person of Interest until more episodes of Rules of Engagement were ready for airing, with Person of Interest coming on at 9:00 PM.  

This entire strategy destroyed NBC's Thursday night's line-up, which suffered not only by not having Third Rock episodes ready because of Tina Fey's pregnancy, but also because Steve Carell was no longer on  The Office.

Which leads us to "The Firm". The Firm was unfairly put on Thursday night's lineup by NBC after CBS had already annihilated what was normally a solid ratings night for NBC.

The Firm's Thursday ratings were apparently so low that NBC moved the show to Saturday Night. 

I'm not alone in liking The Firm, Jay Leno of NBC absolutely loves this show and raved about it on The Tonight Show.

Shows like The Firm should be rebroadcast at 2 or 3 in the morning to hook in people who missed it the first time around and find it to be a nice late night treat. This will over time build viewer loyalty for a second season.  There I go again giving great, unsolicited advice.

NBC will be foolish to not greenlight a second season of The Firm, it's a solid show that mixes interesting court room drama with, action scenes as well. I love that the two male leads are brothers, and I think the casting for this show is fantastic, the music and overall sound mix is spectacular as well.

Sadly, what appears to be missing is a late twenties something female and male co-lead, what I refer to as "tart appeal" to keep the younger crowd interested in a show that is actually about something, but skews to a slightly older crowd.

The Firm reminds me of "Men of a Certain Age" because both shows skew slightly older, and don't seem capable of drawing people under the age of thirty who apparently would rather watch reruns of Jersey Shore and Kimmy Kardashian minutia.

I wish the networks would realize that first time ratings should not dictate what shows they run. A show like The Firm will do spectacularly well in syndication, so can a show like Men of a Certain Age, (Although the dialogue track on MOACA needs to be raised and the music track lowered in volume), and there are creative, new ways to raise overall viewership for shows such as The Firm and MOACA that the networks presently don't practice.

If you are planning on creating or broadcasting a commercial and want an objective, outsiders point of view about your commercial, contact Alessandro Machi about his consulting services at...

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Did McDonalds make a marketing misstep with their Mint Shamrock Shake commercial?

AlexLOGIC has detected an out of ballpark home run for the McDonald's 2012 Shamrock Shake commercial. 

The Shamrock Shake is obviously marketed towards St. Patricks day, however, McDonalds could have also marketed this product towards the NCAA March Madness event as well, especially because there is an element of "madness" within the commercial (see my review here).

AlexLOGIC noticed a huge drop off in hits for the McDonalds Shamrock Shake commercial right after St. Patricks Day, yet their commercial ironically delved into March "madness" and would have still been effective until the end of March.

2 weeks of marketing momentum lost, will be interesting to see if McDonalds extends their Shamrock Shake availability until the end of March to coincide with the end of the NCAA March Madness. If they do, you saw the idea here first.

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Honda Spy Car Commercial Review.

Its commercials like the Honda Spy Car Commercial that make me sigh. 

The Honda Spy Car Commercial is a funny, well crafted, high concept commercial, and yet, this commercial would have been even better with an AlexLOGIC consultation, and there in lies the "sigh".

My idea is so good it could would work perfectly on a sequel. In the meantime, congrats to Honda on a fun commercial.

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McDonalds Shamrock Shake Commercial, a bit of mint and a dash of Bi-Polar March Madness.

The cure to Bi-Polarism, a McDonald's Shamrock Shake? But what about after St. Patricks Day, then what? And, the Shamrock Shake is only at participating McDonalds, I pity the fool whose local McDonald's does not have the Shamrock Shake. 

Is the man in this video really out of the woods? Once the lady has finished off her McDonald's shamrock shake, won't there be a discussion as to why he didn't wait to have his shake until he got home?  And she would be right. 

Even though I disagree with feminists who constantly rant that we live in a patriarchal society, (divorce and alimony usually favor a woman, even if the woman initiates a divorce so they can be with someone else), this commercial does paint the woman as an attractive, bi-polar whacko.

Yes, she's a hottie, in a domesticated porn star actress sort of way. 


Although the McDonald's Shamrock Shake commercial delivers nice acting, directing, editing/pacing, and sound mix, this commercial will probably result in a few thousand men reconsidering whether or not to marry their present girlfriend who may have shown similar tendencies to the women in this commercial.


Perhaps this commercial could have gone in a different direction and have focused its energy on why the man chose to have his shake before he got home. 


Would have been really funny if McDonalds had made a second version of this commercial from the women's point of view over the fact that the man could not wait to have his shake before he got home.


But what do I know, I'm just a regional emmy winning producer director who also was an ATAS internship finalist and winner in the commercials category who sometimes happens to have excellent add on ideas for commercials, just sayin.

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A thoroughly enjoyable Multi-Grain Lesbian Cheerios Commercial.

I love this multi-grain lesbian cheerios commerical. 

I keep thinking that a guy is going to pop up from behind some bushes and give a thumbs up, or maybe he'll drive by, honk the car horn and make a silly woof woof sound, or a man will jog by and do a double take.

But in the end, this is a cheerios commercial for lesbians, and there's nothing wrong with that, very well done.


I found it surprising that this multi-grain cheerios commercial, which is airing every ten minutes on KNBC in Los Angeles right now, is not featured on YouTube by the makers of Cheerios, General Mills.

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Pamela Anderson and Frog Ads team up and make a commercial.

I like the first 25 seconds of the Frog Ads commercial, the final 4 seconds not so much. 

Just as my previous review of AT&T's Susie Going Pink commercial expressed disappointment in the final line of dialogue for the commercial, the Pamela Anderson Frog Ads commercial suffers a similar fate.

The final five seconds of a commercial can make or break the overall impression one has of that commercial just as much, if not more, than the first 25 seconds.


In the Frog Ads Pamela Anderson commercial, the final line of dialogue reveals the normally crisp and clear Anderson combining two different words into a new, unintelligble word, and the delivery seems inconclusive. Plus, the final line is not a complete sentence because it is supposed to be part of the prior portion of the commercial, but that does not come through either.

It will be interesting to see if Frog Ads can fix the final four seconds of their commercial (without a re-shoot) as it brings down an otherwise fine performance by Pamela Anderson and leaves a bad lasting impression.

You can check out Frog Ads by clicking here.

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Is AT&T's 2012 Susie's "Going Pink" commercial unintentionally racist?

I sometimes get a chuckle when I see glaring script dialogue errors that have easy, easy remedies. It makes me wonder if group think paralysis has taken over the scripting on some commercial productions. 


There was BETTER dialogue available for the last line of the AT&T Susie "Going Pink" commercial. Many times the last line of a commercial makes or breaks a commercial. 

So it's not the unintentionally racist aspect of the AT&T Susie 2012 Going Pink commercial that is the biggest problem, it's that the dialogue could have easily been improved.

What I find so amazing about Susie's 2012 in the pink commercial is how far of it a drop it is from the 2011 version, which this site (AlexLOGIC) awarded cutest commercial award to.

This year the best that Susie's 2012 Going Pink commercial will get is "dumbest final line put into a commercial" award. I wonder if all the same people were involved in this year's commercial as were involved last year, because I have never seen such a huge drop in cleverness for a commercial sequel.

Susie, you were fine, it was the grown ups that messed up, big time.

In case you are wondering what the reply to "I wonder how she does it" should have been, instead of "That's why she's the boss", (also poorly directed as the person stating the line is walking away while saying it), the line could have been either..."That's why she's Susie", or, "Susie believes in her product", (cut to Susie drinking her own product).

And for that matter, why wasn't the pink lemonade in the water cooler much bigger and therefore more visible?


And as a final aside, I never even saw the second Susie Lemonade commercial, which is kind of a shock to me considering I must have seen the original Susie Lemonade commercial at least 50 times.

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Battle of the Home Improvement Commercials, Home Depot's "Don't Stop" 30 sec and 60 second versions reviewed.

Usually when a commercial has both a 30 second and a 60 second version, we discover many nuances in the 60 second version that are not present in the 30 second version.

In regards to Home Depot's Don't Stop commercial, one aspect of the 30 second commercial that always gave me a chuckle was the man pushing the wall in the background while doing a dance move.

I could not figure out why so much energy was expended on part of the frame that some or many may not even notice, his dancing feet, plus we don't see the person's face.

or so I thought.

When I went to find the 30 second Home Depot "Don't Stop" commercial for this article, I forst discovered the 60 second version. 

Suddenly I saw that the man pushing the wall in the background is actually the husband who was dancing on the dinner table and he even has face time. 

I actually like the 30 second version more simply because the song for purposes of the 60 second commercial seems to die out well before the commercial is over.

However, the 60 second commercial gives closure for me as to why the dancing man pushing the wall was putting forth so much effort in the 30 second version.


Dancing man probably hates the 30 second version, and probably loves the 60 second version.


You can find the artist's name Gin WigMore, by clicking here.

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Ray Romano and Kevin James touring together in 2012.

Here is a link to Ray Romano and Kevin James touring parts of the country together doing stand up comedy routine.


Click here for partial schedule.


Click here for Kevin James / Romano schedule

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Ray Romano Reveals Wife’s Battle with Breast Cancer

Ray Romano Reveals Wife’s Battle with Breast Cancer: Ray Romano and his wife have disclosed in the new issue of People magazine that she has overcome a battle with breast cancer. Romano’s wife of 24 years, Anna Romano, was told in February of 2010, after a doctor discovered a lump in her right...

Wow, The Romano's never even said anything in the media even though the publicity could have helped Men of a Certain Age immensely. Very Classy.

Please Download the Chase Bank Protest Flyer for FREE, and then all that needs to be done is just give a few copies out, it is really that simple.

Attention cute lady in the AT&T Romantic Dinner Commercial, lots of people want to know more about your Acting Resume!

As a service to my loyal, yet unknown readers, would the lady from the AT&T romantic dinner commercial with the doofus boyfriend who wants to watch his sports plays on his IPOD please say hello and tell us who you are?

I have gotten hundreds of hits to my AlexLOGIC blog from google where people have asked, who are you? (professionally that is). If you are you, a friend of this popular actress, or this person's agent, and want to help this very popular person's career blossom, please leave their PROFESSIONAL info either in the comments section or to the right in the under utilized shout box.


I will happily put in a link to that person's IMDB or web page.  

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